Editorial

AFTER CHAOS COMES ORDER: OPTIMIZING IDEAS

First confusion, then clarity, simplicity, and precision. In the chaos, the different parts gather together outlining the shape of an idea. Behind a desk, a camera or in the backstage, the production manager works with the artists to put together the pieces of a puzzle; he pulls the strings, supervises everything to ensure the successful outcome of the project, takes control of the situation and never falters. He understands the vision and turns it into reality: he works as the link between the idea and its realization. Where the world sees a block of inanimate marble, he admires the beauty of the artwork trapped in it. He grabs chisel and hammer and softens the edges in sinuous curves.
He remains behind the scenes, in the real world, where everyone needs to go back to. And the circle closes.

straight to the finish line, from the project to reality

Shaping an idea is not easy. It is a volatile process that sees potential energy evolving from one state into another, in a fluid progression, apparently organic, but that hides pitfalls and disruptions.
It is difficult to balance the original intent of an idea with its goal, but the operation manager leads his team on a clear path on which he can foresee junctions and secondary roads. He acts as a forefront and rear-guard; with patience and assertiveness, he manages the responsibilities that his role involves. On the one hand, he leaves the artists free to fantasize and speculate, aware that this is where the real work begins. On the other hand, he seizes the reins of their creativity and channels it into a structure within which the various impulses and fantasies find their purpose.

What looks like a management job is a role that combines inventive and quick-thinking. With his experience and helicopter-view, the operation manager finds the most suitable solution when confronted with a new problem, and defuses the tensions. Like a tight-rope walker, he handles the clients’ expectations and group dynamics, attentive to the needs of the various parties involved.
The work the production manager does may go unnoticed or be taken for granted, but he is the one who deals in the real world, transforms sterile data in facts, an empty room in an experience out of a fairy-tale book. With his ability to forecast and plan, he leaves the artists free to create, allows the customers to enjoy the magic of the event and invites the delegates to step into a dream-world, even if only for a few hours.
With determination and sensibility, he humours the creative team without forgetting the needs of the clients, turning the right idea into the perfect project.
“Magic Mirror on the wall, who is the fairest one of all?”… but this is a story for another time.

{

He acts as a forefront and rear-guard; with patience and assertiveness, he manages the responsibilities that his role involves